On May 24, Hilton announced the introduction of two unique brands in Greater China: Motto by Hilton, a lifestyle brand, and Signia by Hilton, a premium full-service hotel brand, with the first hotels in Hong Kong and Chengdu respectively. With the introduction of these two brands, Hilton's portfolio of hotels in China has expanded to 12 brands, including luxury, full-service and selective-service brands, offering a wide range of choices for owners and guests. Motto by Hilton, positioned as a city hotel brand in the lifestyle category, aims to help travelers integrate into local life. Five hotels have opened globally, in New York and Philadelphia in the United States and Rotterdam in the Netherlands, with another 20 hotels in the pipeline. The Motto by Hilton Hong Kong SoHo in Hong Kong is being developed by Favorable Group Limited and is expected to open in 2024. ,Signia by Hilton, a new hotel brand, currently has five hotels in operation and in the pipeline globally in the US cities of Orlando, San Jose, Indianapolis, Atlanta and Chengdu, China. Each hotel offers a superior wellness experience with state-of-the-art health and wellness amenities ranging from infinity pools to high-end spas, fitness classes and equipment, incorporating high-end technology and design into every aspect of the guest experience. Mr. Qian Jin, President, Greater China and Mongolia, Hilton, said: "Hilton is committed to our strategy of endogenous brand development and continues to introduce innovative brands to meet the diverse needs and changing expectations of our guests in this day and age. One out of every three hotel rooms under construction in China is a Hilton property. The introduction of these two new brands also recognizes the tremendous opportunities and potential of the Chinese market, and we hope to bring our signature brands to more dynamic destinations like Hong Kong and Chengdu to provide guests with a new stopover experience." ,Hilton Group Introduces Two Hotel Brands in China, with First Stores in Hong Kong and Chengdu,Hilton Group introduces two hotel brands in China, with first stores in Hong Kong and Chengdu respectively - Overseas Cloud Resident,On May 24, Hilton Group announced the introduction of two unique brands in Greater China in one fell swoop: lifestyle brand Motto by Hilton and high-end full-service hotel brand Signia by Hilton, with the first hotels in Hong Kong and Chengdu respectively. At this point in time, Hilton...,...,... ,128.html
Motto by Hilton，定位为生活方式品类的城市酒店品牌，旨在帮助旅客融入当地生活。在全球已开业5家酒店，在美国纽约、费城和荷兰鹿特丹等地，另有20家酒店正在筹备中。位于香港的Motto by Hilton Hong Kong SoHo酒店由有利集团有限公司开发，预计将于2024年开业。
Signia by Hilton，是全新的酒店品牌，目前全球在运营和筹备中的酒店已有5家，分别落子美国城市奥兰多、圣荷西、印第安纳波利斯、亚特兰大以及中国成都。将高端先进的技术设施与设计风格融入到宾客体验的方方面面，且每一家酒店均提供上乘的康体体验，配有先进完善的健康设施，从无边泳池到高端水疗中心、健身课程和器械设备，应有尽有。
希尔顿集团大中华区及蒙古总裁钱进先生表示：”希尔顿集团坚持品牌内生发展策略，持续推出富有创新性的品牌，以满足当今时代下宾客多样化需求和不断变化的期望。在中国每3间在建的酒店客房中，就有一间是来自希尔顿集团旗下的酒店。此次新引入的两个品牌亦是考虑到中国市场的巨大机遇和潜力，希望能够将特色品牌带到更多像香港、成都这类充满活力的目的地，为宾客提供全新的停驻体验。”